Updated at 2021-07-28
Stream Comms Ltd, trading as Stream Loyalty (“we,” “our,” or “us”) is committed to protecting your privacy. This
personal information is collected, used, and disclosed by Stream Loyalty.
application, Stream Loyalty. By accessing or using our Service, you signify that you have read, understood, and agree
our Terms of Service.
Definitions and key terms
are strictly defined as:
- Cookie: small amount of data generated by a website and saved by your web browser. It is used to identify your
browser, provide analytics, remember information about you such as your language preference or login information.
- Company: when this policy mentions “Company,” “we,” “us,” or “our,” it refers to Stream Comms Ltd (T/A Stream
Loyalty), Carter House,
Chilton Business Centre, Chilton, Buckinghamshire, HP18 9LS that is responsible for your information under this
- Country: where Stream Loyalty or the owners/founders of Stream Loyalty are based, in this case is United Kingdom
- Customer: refers to the company, organisation or person that signs up to use the Stream Loyalty Service to manage
the relationships with your consumers or service users.
- Device: any internet connected device such as a phone, tablet, computer or any other device that can be used to
visit Stream Loyalty and use the services.
- IP address: Every device connected to the Internet is assigned a number known as an Internet protocol (IP)
address. These numbers are usually assigned in geographic blocks. An IP address can often be used to identify the
location from which a device is connecting to the Internet.
- Personnel: refers to those individuals who are employed by Stream Loyalty or are under contract to perform a
service on behalf of one of the parties.
- Personal Data: any information that directly, indirectly, or in connection with other information — including a
personal identification number — allows for the identification or identifiability of a natural person.
- Service: refers to the service provided by Stream Loyalty as described in the relative terms (if available) and on
- Third-party service: refers to advertisers, contest sponsors, promotional and marketing partners, and others who
provide our content or whose products or services we think may interest you.
- Website: Stream Loyalty's site, which can be accessed via this URL: streamloyalty.com
- You: a person or entity that is registered with Stream Loyalty to use the Services.
What Information Do We Collect?
We collect information from you when you visit our website, register on our site, place an order, subscribe to our
newsletter, respond to a survey or fill out a form.
- Name / Username
- Email Addresses
How Do We Use The Information We Collect?
Any of the information we collect from you may be used in one of the following ways:
- To personalise your experience (your information helps us to better respond to your individual needs)
- To improve our website (we continually strive to improve our website offerings based on the information and
feedback we receive from you)
- To improve customer service (your information helps us to more effectively respond to your customer service
requests and support needs)
- To process transactions
- To administer a contest, promotion, survey or other site feature
- To send periodic emails
When does Stream Loyalty use end user information from third parties?
Stream Loyalty will collect End User Data necessary to provide the Stream Loyalty services to our customers.
End users may voluntarily provide us with information they have made available on social media websites. If you
provide us with any such information, we may collect publicly available information from the social media websites you
have indicated. You can control how much of your information social media websites make public by visiting these
websites and changing your privacy settings.
When does Stream Loyalty use customer information from third parties?
We receive some information from the third parties when you contact us. For example, when you submit your email
address to us to show interest in becoming a Stream Loyalty customer, we receive information from a third party that
provides automated fraud detection services to Stream Loyalty. We also occasionally collect information that is made
publicly available on social media websites. You can control how much of your information social media websites make
public by visiting these websites and changing your privacy settings.
Do we share the information we collect with third parties?
We may share the information that we collect, both personal and non-personal, with third parties such as marketing
partners. We may also share it with our current and future affiliated companies and business
partners, and if we are involved in a merger, asset sale or other business reorganisation, we may also share or
transfer your personal and non-personal information to our successors-in-interest.
We may engage trusted third party service providers to perform functions and provide services to us, such as hosting
and maintaining our servers and the website, database storage and management, e-mail management, storage marketing,
credit card processing, customer service and fulfilling orders for products and services you may purchase through the
website. We will likely share your personal information, and possibly some non-personal information, with these third
parties to enable them to perform these services for us and for you.
We may share portions of our log file data, including IP addresses, for analytics purposes with third parties such as
web analytics partners, application developers, and ad networks. If your IP address is shared, it may be used to
estimate general location and other technographics such as connection speed, whether you have visited the website in a
shared location, and type of the device used to visit the website. They may aggregate information about our
advertising and what you see on the website and then provide auditing, research and reporting for us and our
advertisers. We may also disclose personal and non-personal information about you to government or law enforcement
officials or private parties as we, in our sole discretion, believe necessary or appropriate in order to respond to
claims, legal process (including subpoenas), to protect our rights and interests or those of a third party, the safety
of the public or any person, to prevent or stop any illegal, unethical, or legally actionable activity, or to
otherwise comply with applicable court orders, laws, rules and regulations.
Where and when is information collected from customers and end users?
Stream Loyalty will collect personal information that you submit to us. We may also receive personal information
about you from third parties as described above.
How Do We Use Your Email Address?
By submitting your email address on this website, you agree to receive emails from us. You can cancel your
participation in any of these email lists at any time by clicking on the opt-out link or other unsubscribe option that
is included in the respective email. We only send emails to people who have authorised us to contact them, either
directly, or through a third party. We do not send unsolicited commercial emails, because we hate spam as much as you
do. By submitting your email address, you also agree to allow us to use your email address for customer audience
targeting on sites like Facebook, where we display custom advertising to specific people who have opted-in to receive
communications from us. Email addresses submitted only through the order processing page will be used for the sole
purpose of sending you information and updates pertaining to your order. If, however, you have provided the same email
to us through another method, we may use it for any of the purposes stated in this Policy. Note: If at any time you
would like to unsubscribe from receiving future emails, we include detailed unsubscribe instructions at the bottom of
How Long Do We Keep Your Information?
We keep your information only so long as we need it to provide Stream Loyalty to you and fulfill the purposes
described in this policy. This is also the case for anyone that we share your information with and who carries out
services on our behalf. When we no longer need to use your information and there is no need for us to keep it to
comply with our legal or regulatory obligations, we’ll either remove it from our systems or anonymise it so that
we can't identify you.
How Do We Protect Your Information?
We implement a variety of security measures to maintain the safety of your personal information when you place an
order or enter, submit, or access your personal information. We offer the use of a secure server. All supplied
sensitive information is transmitted via Secure Socket Layer (SSL) technology. We cannot, however, ensure or warrant the
absolute security of any information you transmit to Stream Loyalty or guarantee that your information on the Service
may not be accessed, disclosed, altered, or destroyed by a breach of any of our physical, technical, or managerial
Could my information be transferred to other countries?
Stream Loyalty is incorporated in the United Kingdom. Information collected via our website, through direct interactions
with you, or from use of our help services may be transferred from time to time to our offices or personnel, or to
third parties, located throughout the world, and may be viewed and hosted anywhere in the world, including countries
that may not have laws of general applicability regulating the use and transfer of such data. To the fullest extent
allowed by applicable law, by using any of the above, you voluntarily consent to the trans-border transfer and hosting
of such information.
Is the information collected through the Stream Loyalty Service secure?
We take precautions to protect the security of your information. We have physical, electronic, and managerial
procedures to help safeguard, prevent unauthorised access, maintain data security, and correctly use your information.
However, neither people nor security systems are foolproof, including encryption systems. In addition, people can
commit intentional crimes, make mistakes or fail to follow policies. Therefore, while we use reasonable efforts to
protect your personal information, we cannot guarantee its absolute security. If applicable law imposes any
non-disclaimable duty to protect your personal information, you agree that intentional misconduct will be the
standards used to measure our compliance with that duty.
Can I update or correct my information?
The rights you have to request updates or corrections to the information Stream Loyalty collects depend on your
relationship with Stream Loyalty. Personnel may update or correct their information as detailed in our internal
company employment policies.
Customers have the right to request the restriction of certain uses and disclosures of personally identifiable
information as follows. You can contact us in order to (1) update or correct your personally identifiable information,
(2) change your preferences with respect to communications and other information you receive from us, or (3) delete
the personally identifiable information maintained about you on our systems (subject to the following paragraph),
by cancelling your account. Such updates, corrections, changes and deletions will have no effect on other information
to such update, correction, change or deletion. To protect your privacy and security, we may take reasonable steps
(such as requesting a unique password) to verify your identity before granting you profile access or making
corrections. You are responsible for maintaining the secrecy of your unique password and account information at all
You should be aware that it is not technologically possible to remove each and every record of the information you
have provided to us from our system. The need to back up our systems to protect information from inadvertent loss
means that a copy of your information may exist in a non-erasable form that will be difficult or impossible for us to
locate. Promptly after receiving your request, all personal information stored in databases we actively use, and other
readily searchable media will be updated, corrected, changed or deleted, as appropriate, as soon as and to the extent
reasonably and technically practicable.
If you are an end user and wish to update, delete, or receive any information we have about you, you may do so by
contacting the organisation of which you are a customer.
If you are a Stream Loyalty worker or applicant, we collect information you voluntarily provide to us. We use the
information collected for Human Resources purposes in order to administer benefits to workers and screen applicants.
You may contact us in order to (1) update or correct your information, (2) change your preferences with respect to
communications and other information you receive from us, or (3) receive a record of the information we have relating
to you. Such updates, corrections, changes and deletions will have no effect on other information that we maintain, or
correction, change or deletion.
Sale of Business
We reserve the right to transfer information to a third party in the event of a sale, merger or other transfer of all
or substantially all of the assets of Stream Loyalty or any of its Corporate Affiliates (as defined herein), or that
portion of Stream Loyalty or any of its Corporate Affiliates to which the Service relates, or in the event that we
discontinue our business or file a petition or have filed against us a petition in bankruptcy, reorganisation or
We may disclose information (including personal information) about you to our Corporate Affiliates. For purposes of
controlled by or is under common control with Stream Loyalty, whether by ownership or otherwise. Any information
relating to you that we provide to our Corporate Affiliates will be treated by those Corporate Affiliates in
consent to the exclusive jurisdiction of the courts in connection with any action or dispute arising between the
claims under Privacy Shield, or the Swiss-US framework.
The laws of the United Kingdom, excluding its conflicts of law rules, shall govern this Agreement and your use of the
website. Your use of the website may also be subject to other local, state, national, or international laws.
significantly affect the use or disclosure of your personal information will mean that you accept those changes.
site and how it's being used. By using our website, registering an account, or making a purchase, you hereby consent
Links to Other Websites
controlled by Stream Loyalty. We are not responsible for the content, accuracy or opinions expressed in such websites,
and such websites are not investigated, monitored or checked for accuracy or completeness by us. Please remember that
browsing and interaction on any other website, including those that have a link on our platform, is subject to that
website’s own rules and policies. Such third parties may use their own cookies or other methods to collect information
Stream Loyalty uses "Cookies" to identify the areas of our website that you have visited. A Cookie is a small piece
functionality of our website but are non-essential to their use. However, without these cookies, certain functionality
like videos may become unavailable or you would be required to enter your login details every time you visit the
website as we would not be able to remember that you had logged in previously. Most web browsers can be set to disable
correctly or at all. We never place Personally Identifiable Information in Cookies.
Blocking and disabling cookies and similar technologies
Wherever you're located you may also set your browser to block cookies and similar technologies, but this action may
block our essential cookies and prevent our website from functioning properly, and you may not be able to fully
utilise all of its features and services. You should also be aware that you may also lose some saved information (e.g.
saved login details, site preferences) if you block cookies on your browser. Different browsers make different
controls available to you. Disabling a cookie or category of cookie does not delete the cookie from your browser, you
will need to do this yourself from within your browser, you should visit your browser's help menu for more
We use remarketing services. What Is Remarketing? In digital marketing, remarketing (or retargeting) is the practice
of serving ads across the internet to people who have already visited your website. It allows your company to seem
like they're “following” people around the internet by serving ads on the websites and platforms they use most.
We do not address anyone under the age of 13. We do not knowingly collect personally identifiable information from
anyone under the age of 13. If you are a parent or guardian and you are aware that your child has provided us with
Personal Data, please contact us. If we become aware that We have collected Personal Data from anyone under the age of
13 without verification of parental consent, we take steps to remove that information from our servers.
accurately reflect our Service and policies. Unless otherwise required by law, we will notify you (for example,
We may display, include or make available third-party content (including data, information, applications and other
products services) or provide links to third-party websites or services ("Third-Party Services").
You acknowledge and agree that Stream Loyalty shall not be responsible for any Third-Party Services, including their
accuracy, completeness, timeliness, validity, copyright compliance, legality, decency, quality or any other aspect
thereof. Stream Loyalty does not assume and shall not have any liability or responsibility to you or any other person
or entity for any Third-Party Services.
Third-Party Services and links thereto are provided solely as a convenience to you and you access and use them
entirely at your own risk and subject to such third parties' terms and conditions.
Facebook pixel is an analytics tool that allows you to measure the effectiveness of oour advertising by understanding
the actions people take on our website. The pixel can be used to make sure our ads are shown to the right people.
Facebook pixel may collect information from your device when you use the service. Facebook pixel collects information
- Google Maps API
Google Maps API is a robust tool that can be used to create a custom map, a searchable map, check-in functions,
display live data synching with location, plan routes, or create a mashup just to name a few.
Google Maps API may collect information from You and from Your Device for security purposes.
However, without these cookies, certain functionality like videos may become unavailable or you would be required
to enter your login details every time you visit the $platform as we would not be able to remember that you had
logged in previously.
Stream Loyalty uses "Sessions" to identify the areas of our website that you have visited. A Session is a small piece
of data stored on your computer or mobile device by your web browser.
Information about General Data Protection Regulation (GDPR)
We may be collecting and using information from you if you are from the European Economic Area (EEA), and in this
this data under protection from being replicated or used in the wrong way.
What is GDPR?
GDPR is an EU-wide privacy and data protection law that regulates how EU residents' data is protected by companies
and enhances the control the EU residents have, over their personal data.
The GDPR is relevant to any globally operating company and not just the EU-based businesses and EU residents. Our
customers’ data is important irrespective of where they are located, which is why we have implemented GDPR controls as
our baseline standard for all our operations worldwide.
What is personal data?
Any data that relates to an identifiable or identified individual. GDPR covers a broad spectrum of information that
could be used on its own, or in combination with other pieces of information, to identify a person. Personal data
extends beyond a person’s name or email address. Some examples include financial information, political opinions,
genetic data, biometric data, IP addresses, physical address, sexual orientation, and ethnicity.
The Data Protection Principles include requirements such as:
- Personal data collected must be processed in a fair, legal, and transparent way and should only be used in a way
that a person would reasonably expect.
- Personal data should only be collected to fulfil a specific purpose and it should only be used for that purpose.
Organisations must specify why they need the personal data when they collect it.
- Personal data should be held no longer than necessary to fulfil its purpose.
- People covered by the GDPR have the right to access their own personal data. They can also request a copy of their
data, and that their data be updated, deleted, restricted, or moved to another organisation.
Why is GDPR important?
GDPR adds some new requirements regarding how companies should protect individuals' personal data that they collect
and process. It also raises the stakes for compliance by increasing enforcement and imposing greater fines for breach.
Beyond these facts it's simply the right thing to do. At Stream Loyalty we strongly believe that your data privacy is
very important and we already have solid security and privacy practices in place that go beyond the requirements of
this new regulation.
Individual Data Subject's Rights - Data Access, Portability and Deletion
We are committed to helping our customers meet the data subject rights requirements of GDPR. Stream Loyalty processes
or stores all personal data in fully vetted, DPA compliant vendors. We do store all conversation and personal data for
up to 6 years unless your account is deleted. In which case, we dispose of all data in accordance with our Terms of
We are aware that if you are working with EU customers, you need to be able to provide them with the ability to
access, update, retrieve and remove personal data. We got you! We've been set up as self service from the start and
have always given you access to your data and your customers data. Our customer support team is here for you to answer
any questions you might have about working with the API.
Don't hesitate to contact us if you have any questions.