News and Thought Leadership

As a team we love learning and it is key to our culture in the business. Every Wednesday a different member of the team holds an inspiration session, dubbed Wednesday Wisdom, where we all come together to learn something new. These sessions are the perfect way to keep the team updated on all projects, new technologies, brainstorming new features and rewards or just sharing something we found interesting.

Every month we send out a newsletter to all our existing clients, suppliers and contacts with a round up of the month and ideas for the future. If you would like to receive these newsletters just email nairne.barker@streamloyalty.com and she will send you an opt in link.

Archive by tag: loyalty tipsReturn
Alice Kitchener

May 05, 2021

Planning your next Reward Campaign (what to think about)

Alice's latest article explores what to think about when planning your next reward campaign.
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Melanie Parker

April 12, 2021

Loyalty Fraud and How to Combat It

Melanie’s latest article, looks at how loyalty fraud can impact you as a business and what measures you can put in place to combat it. External fraud (e.g., hackers) is commonplace across all digital platforms and there are extensive measures that you are able to put in place to ensure that you are using best practice security protocols and restricting access only to those people who need it. As part of our security protocols and processes we ensure that this is assessed and the appropriate mea...
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Melanie Parker

December 09, 2020

Loyalty Programme Breakage

If there is one thing we want to improve in our loyalty programmes it is the breakage rate. High breakage rates indicate a lack of engagement with the programme. It is only really at the point of redemption that a member realises the true value of a loyalty programme and if your members are never getting to that point then they aren't changing their behaviours.
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Alice Kitchener

November 18, 2020

Relaunching an existing loyalty programme

This year Stream re-launched a long-standing loyalty programme for a major UK retailer in the Plumbing and Heating industry.
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Melanie Parker

November 04, 2020

Loyalty Communication Tips

Our top 10 tips on loyalty communications from how to plan to delivery to content. Don't leave anything to chance.
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Melanie Parker

July 09, 2020

Creating Long Lasting Engagement

Our five top tips on how to create better engagement that lasts throughout the lifetime of your loyalty programme.
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Laura Lloyd

May 04, 2020

Admiral's Keep Campaign 2020

How acts of loyalty reinforce an emotional connection a customer has with the brand.
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