Keep on going, and the chances are that you will stumble on something, perhaps when you are least expecting it. I never heard of anyone stumbling on something sitting down.
In this blog post, Mark Maclure explores the multi-faceted approach Apple employs to build its uniqu...
In a world where customers are bombarded with countless marketing messages, brands that truly connec...
In these challenging times, keeping your loyal customers will be business critical.
In order to tap into the digital consumer world, brands must use a variety of traditional and digita...
Retaining customers is as essential, if not more so, than acquiring new ones. One key metric that ma...
Many assume older or 'old-school' customers won’t bother with digital loyalty programmes, b...
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