Identifying the subtle differences between B2B and B2C

03Dec

Identifying the subtle differences between B2B and B2C

Laura Lloyd | B2B Loyalty, Loyalty Insights and Statistics, Loyalty Programmes, B2B Loyalty, Customer Loyalty | Return|

About the Author

Laura Lloyd

Laura’s goal is to develop partnerships with clients, seeking to understand their challenges in order to provide creative, value add solutions. Laura always seeks to provide a ‘no challenge is too big, no problem is too small’ attitude and aims to always exceed expectations.

Common Mistakes in Loyalty Programme Management and How to Avoid Them

Laura Lloyd

Well-managed loyalty programmes can be a game-changer. It's crucial, however, to be aware of com...

Designing White Space

Lewis Bint

Lewis took everyone in the team through how we can utilise white space in the designing of our docu...

Using Loyalty To Inspire Customer Acquisition

Melanie Parker

A Stream Loyalty ‘WIN’ Campaign Guide

Digital Loyalty for Old-School Audiences – Yes, It Can Work

Melanie Parker

Many assume older or 'old-school' customers won’t bother with digital loyalty programmes, b...

Loyalty Fraud - Wednesday Wisdom

Alice Kitchener

Alice hosted our Wednesday Wisdom on Wednesday 27th October titled 'Loyalty Fraud'.

Navigating the Complexities of B2B Loyalty Programmes

Melanie Parker

Join us in a deep dive into member participation and engagement. We will illustrate how loyalty prog...

LoyaltyStream Key Features

21 loyalty campaign types to suit every business
Options to deploy gamification campaigns such as Spin-To-Win and Prize Draws as well as Badges
Ability to track and reward all behaviours from transactions to actions
In-depth visual analytics and insights on Campaigns, Members, actions and transactions
Customisable CRM and segmentation options to suit your Member profile
Scalable modular SaaS platform that can grow with your business

Resources