Identifying the subtle differences between B2B and B2C

03Dec

Identifying the subtle differences between B2B and B2C

Laura Lloyd | B2B Loyalty, Loyalty Insights and Statistics, Loyalty Programmes, B2B Loyalty, Customer Loyalty | Return|

About the Author

Laura Lloyd

Laura’s goal is to develop partnerships with clients, seeking to understand their challenges in order to provide creative, value add solutions. Laura always seeks to provide a ‘no challenge is too big, no problem is too small’ attitude and aims to always exceed expectations.

Maximising Customer Engagement Part 1: Top Loyalty Programmes of 2024 Explained

Mark Maclure

If you're looking to maximise customer engagement, this blog cuts through the hype to explain ho...

That's a wrap....Dental Show London 2023

Mark Maclure

An insight into my day at the Dentistry Show London

Loyalty Forecast for 2026: Making B2B Loyalty a True Growth Engine.

Laura Lloyd

B2B loyalty is entering a pivotal moment. As we look toward 2026, traditional points programmes and ...

Maximising Customer Engagement Part 2: Loyalty Programme Implementation and Measurement

Mark Maclure

In this second of a two part series, we continue our focus on maximising customer engagement looking...

Loyalty Programme Participation Insights into the B2B member

Laura Lloyd

Take a look at B2B loyalty programme engagement drivers and what makes a programme successful.

Team Meet Ups

Laura Lloyd

Laura discusses the joys of the whole team being back together for the first time in 15 months.

LoyaltyStream Key Features

21 loyalty campaign types to suit every business
Options to deploy gamification campaigns such as Spin-To-Win and Prize Draws as well as Badges
Ability to track and reward all behaviours from transactions to actions
In-depth visual analytics and insights on Campaigns, Members, actions and transactions
Customisable CRM and segmentation options to suit your Member profile
Scalable modular SaaS platform that can grow with your business

Resources