02Mar

Which company was originally called BackRub?

In today's Wednesday Wisdom one of our Developers challenged us all with an online tech quiz, with a few trick questions included that made us think twice. We all learned something new, from Monty Python inspiring spam in the context of emails, Google originally being called BackRub because the program analysed the web’s back links and the fact that the first CD recorder cost $20,000!

Jo and Caroline took the top two spots, unsurprising as they are in the development team! Charlie and Alice took the next two spots. A great debate followed as Alice actually scored 46% but just wasn't fast enough to get the top points for each question.

 

About the Author

Melanie Parker

Melanie Parker

Stream’s co-founder, Melanie, became the first British woman to become accredited with the CLMP from The Loyalty Academy. Passionate about all things loyalty, Melanie cuts through the technical jargon and gets to the real business issue. Melanie loves to develop engaging digital solutions that appear simple whilst creating long lasting partnerships that add value to all.

Related

Data You’re Missing: How Loyalty Software Unlocks Hidden Revenue in Your Distributor Network 

Data You’re Missing: How Loyalty Software Unlocks Hidden Revenue in Your Distributor Network 

Loyalty data reveals who buys, what they purchase, when they lapse, and where growth is hiding, espe...

Read More
Unlocking Value: Key Metrics and KPIs to Measure Your Loyalty Programme's Success 

Unlocking Value: Key Metrics and KPIs to Measure Your Loyalty Programme's Success 

The cornerstone of any successful loyalty programme lies in its ability to measure and adapt based o...

Read More
Net Zero Mission - Wednesday Wisdom

Net Zero Mission - Wednesday Wisdom

Deborah hosted our Wednesday Wisdom on Wednesday 2nd February and reported on Stream’s journey to N...

Read More
Harnessing Behavioural Economics to Enhance Customer Loyalty 

Harnessing Behavioural Economics to Enhance Customer Loyalty 

Discover how behavioural economics can boost customer loyalty by tapping into how people really make...

Read More
Interview with our behavioural economics expert on loyalty psychology

Interview with our behavioural economics expert on loyalty psychology

I sat down with Jess who is our resident behavioural economics expert. You will have heard me mentio...

Read More
How AI Is Transforming Customer Loyalty 

How AI Is Transforming Customer Loyalty 

Customer loyalty is being reshaped by artificial intelligence in ways that were unimaginable just a ...

Read More

LoyaltyStream Key Features

  • 21 loyalty campaign types to suit every business
  • Options to deploy gamification campaigns such as Spin-To-Win and Prize Draws as well as Badges
  • Ability to track and reward all behaviours from transactions to actions
  • In-depth visual analytics and insights on Campaigns, Members, actions and transactions
  • Customisable CRM and segmentation options to suit your Member profile
  • Scalable modular SaaS platform that can grow with your business

 

Contact Us:

+44 (0)1844 208180

contact@streamloyalty.com

Carter House, Chilton Business Centre, Chilton, Buckinghamshire, HP18 9LS

Connect With Us:

Learn more about loyalty


Stream Loyalty on LinkedIn Stream Loyalty on Facebook Stream Loyalty on Twitter


Privacy Policy

Terms of Use

Cookie Policy


We offset our carbon footprint via Ecologi
Empty
Click + to add content