News and Thought Leadership

As a team we love learning and it is key to our culture in the business. Every Wednesday a different member of the team holds an inspiration session, dubbed Hot Chocolate or Ice Lolly Wednesdays, where we all come together to focus on something new. These sessions are the perfect way to keep the team updated on all projects, new technologies, brainstorming new features and rewards or just sharing something we found interesting.

Every month we send out a newsletter to all our existing clients, suppliers and contacts with a round up of the month and ideas for the future. If you would like to receive these newsletters just email Nairne.Barker@streamloyalty.com and she will add your details to the list.

Archive by author: Mark MaclureReturn

Mark is a thought leader and shaper, and regularly speaks at seminars in different industry sectors on loyalty strategy, customer engagement, channel relationships and overall performance improvement.

Mark Maclure

October 05, 2020

Customer Retention – Is it also the solution for Customer Acquisition?

Discover how your company can focus on keeping your customer base loyal with a cost effective solution.

Mark Maclure | #customer retention, #customer loyalty, #customer acquisition, loyalty tips, loyalty, loyalty communications, loyalty programme, customer loyalty, customer retention | 0 Comments | |

Mark Maclure

August 25, 2020

Loyalty is a bigger asset than you think

How many people are aware that a loyalty scheme (or indeed many web apps) can be treated as a capex-able asset? If you are stuggling for budget in you annual opex budget then this might help with amortising the expenditure.

Mark Maclure | data, finance, asset, loyalty tips, loyalty, loyalty communications, loyalty programme, customer loyalty | 0 Comments | |

Mark Maclure

August 25, 2020

How Customer Trust Impacts Brand Loyalty

In order to tap into the digital consumer world, brands must use a variety of traditional and digital marketing channels to create and anexperiences that build trust and, ultimately, experiences that build trust and, ultimately, brand loyalty.

Mark Maclure | #Loyalty #CustomerRetention | 0 Comments | |