Monday Motivation

13Feb

Monday Motivation

Melanie Parker | Stream Loyalty | Return|

About the Author

Melanie Parker

Stream’s co-founder, Melanie, became the first British woman to become accredited with the CLMP from The Loyalty Academy. Passionate about all things loyalty, Melanie cuts through the technical jargon and gets to the real business issue. Melanie loves to develop engaging digital solutions that appear simple whilst creating long lasting partnerships that add value to all.

Loyalty Programmes Are Changing ... And Fast

Mark Maclure

Loyalty programmes are no longer standing still. They’re evolving rapidly in response to changing c...

Navigating Common Concerns: Why LoyaltyStream® is Your Ideal Loyalty Solution

Melanie Parker

Implementing a new loyalty programme can be a daunting task, filled with questions and concerns. At ...

Unlocking the Power of Referral Campaigns: ‘Keep’, ‘Grow’, ‘Win’ and ‘Engage’ with Stream Loyalty

Melanie Parker

Customer loyalty is more than just a buzzword. Brands that succeed don’t just acquire customers; th...

Which company was originally called BackRub?

Melanie Parker

Wednesday Wisdom this week was a great fun tech quiz on everything from C# code unravelling to what ...

B2B Promotions That Actually Move the Needle: What Customers Respond To in 2026

Melanie Parker

Promotional activity is one of the most effective tools for influencing trade customer behaviour, bu...

Monday Motivation

Drew Tate

Keep on going, and the chances are that you will stumble on something, perhaps when you are least ex...

LoyaltyStream Key Features

21 loyalty campaign types to suit every business
Options to deploy gamification campaigns such as Spin-To-Win and Prize Draws as well as Badges
Ability to track and reward all behaviours from transactions to actions
In-depth visual analytics and insights on Campaigns, Members, actions and transactions
Customisable CRM and segmentation options to suit your Member profile
Scalable modular SaaS platform that can grow with your business

Resources