Monday Motivation

13Feb

Monday Motivation

Melanie Parker | Stream Loyalty | Return|

About the Author

Melanie Parker

Stream’s co-founder, Melanie, became the first British woman to become accredited with the CLMP from The Loyalty Academy. Passionate about all things loyalty, Melanie cuts through the technical jargon and gets to the real business issue. Melanie loves to develop engaging digital solutions that appear simple whilst creating long lasting partnerships that add value to all.

Strategic Transformation – The Switch from Transactional Loyalty to Emotional Loyalty

Mark Maclure

While discounts and rewards loyalty programmes may attract customers initially, they often fail to f...

Localisation Strategies for Multi-Country Loyalty Programmes

Mark Maclure

Localisation of loyalty programmes is not simply a tactical choice but a strategic necessity for glo...

Loyalty Programmes Are Changing ... And Fast

Mark Maclure

Loyalty programmes are no longer standing still. They’re evolving rapidly in response to changing c...

Top Loyalty Marketing Tips to Boost Customer Retention

Laura Lloyd

Boosting customer retention is crucial for long-term business success. Loyalty marketing can play a ...

International Women's Day 2023

Melanie Parker

International Women's Day (IWD) celebrates the social, economic, cultural and political achievem...

Customer Profiling in Loyalty

Laura Lloyd

There are three customer profiling methods that can be utilised to segment and form a profile of you...

LoyaltyStream Key Features

21 loyalty campaign types to suit every business
Options to deploy gamification campaigns such as Spin-To-Win and Prize Draws as well as Badges
Ability to track and reward all behaviours from transactions to actions
In-depth visual analytics and insights on Campaigns, Members, actions and transactions
Customisable CRM and segmentation options to suit your Member profile
Scalable modular SaaS platform that can grow with your business

Resources