Monday Motivation

13Feb

Monday Motivation

Melanie Parker | Stream Loyalty | Return|

About the Author

Melanie Parker

Stream’s co-founder, Melanie, became the first British woman to become accredited with the CLMP from The Loyalty Academy. Passionate about all things loyalty, Melanie cuts through the technical jargon and gets to the real business issue. Melanie loves to develop engaging digital solutions that appear simple whilst creating long lasting partnerships that add value to all.

Customer Loyalty Programmes: The Value of a Charity Donation Offering Within a Programme

Mark Maclure

Modern customers are looking for more than discounts and perks; they want their purchases to make a ...

A Prime Example of Paid Membership Loyalty Programmes

Les McCutcheon

Our latest article by Charlie McMann focuses on the rise to greatness of the Amazon Prime loyalty pr...

B2B Promotions That Actually Move the Needle: What Customers Respond To in 2026

Melanie Parker

Promotional activity is one of the most effective tools for influencing trade customer behaviour, bu...

Beyond the Advent Calendar: Unlocking New Potential with Customer Loyalty Programmes

Melanie Parker

In the festive rush, advent calendars are a cherished tradition, building excitement one day at a ti...

A New Chapter at Stream

Melanie Parker

It's an exciting year ahead for Stream ... with a number of new hires, internal promotions and u...

Tips to supercharge loyalty with Gamification

Laura Lloyd

A Stream Loyalty Guide to Gamification

LoyaltyStream Key Features

21 loyalty campaign types to suit every business
Options to deploy gamification campaigns such as Spin-To-Win and Prize Draws as well as Badges
Ability to track and reward all behaviours from transactions to actions
In-depth visual analytics and insights on Campaigns, Members, actions and transactions
Customisable CRM and segmentation options to suit your Member profile
Scalable modular SaaS platform that can grow with your business

Resources