Monday Motivation

13Feb

Monday Motivation

Melanie Parker | Stream Loyalty | Return|

About the Author

Melanie Parker

Stream’s co-founder, Melanie, became the first British woman to become accredited with the CLMP from The Loyalty Academy. Passionate about all things loyalty, Melanie cuts through the technical jargon and gets to the real business issue. Melanie loves to develop engaging digital solutions that appear simple whilst creating long lasting partnerships that add value to all.

Loyalty in the Age of Bots: Navigating Human and AI Preferences in Customer Programmes

Melanie Parker

In a time where artificial intelligence (AI) permeates almost every aspect of our personal and busin...

Monday Motivation

Alice Kitchener

Show me a person who has never made a mistake and I'll show you someone who has never achieved m...

Beyond the Swoosh: How Nike Crafted a Legacy of Emotional Connection

Melanie Parker

Nike has not only been a pioneer of the global sportswear market but has also been integral in resha...

Engaging your loyal customers in a (quick win) gamification campaign

Mark Maclure

Mark explores the benefits of engaging your loyal customers in a gamification campaign.

Introduction to Loyalty Programmes - An Essential Tool for Business Growth

Mark Maclure

In this article, the first of four this month examining loyalty programmes in the B2B space, we look...

The Human Connection

Nairne Barker

Nairne's latest article discovers how humans are craving a human connection in a world post pand...

LoyaltyStream Key Features

21 loyalty campaign types to suit every business
Options to deploy gamification campaigns such as Spin-To-Win and Prize Draws as well as Badges
Ability to track and reward all behaviours from transactions to actions
In-depth visual analytics and insights on Campaigns, Members, actions and transactions
Customisable CRM and segmentation options to suit your Member profile
Scalable modular SaaS platform that can grow with your business

Resources