Monday Motivation

13Feb

Monday Motivation

Melanie Parker | Stream Loyalty | Return|

About the Author

Melanie Parker

Stream’s co-founder, Melanie, became the first British woman to become accredited with the CLMP from The Loyalty Academy. Passionate about all things loyalty, Melanie cuts through the technical jargon and gets to the real business issue. Melanie loves to develop engaging digital solutions that appear simple whilst creating long lasting partnerships that add value to all.

The Evolution of Loyalty Programmes: From Sperry & Hutchinson to Modern Multi-Faceted Loyalty Programmes

Melanie Parker

This article explores the evolution of loyalty programmes, from their early origins to the modern st...

The Power of Loyalty Programme Partnerships: How Two Programmes Are Joining Forces to Elevate Member Engagement

Mark Maclure

This blog delves into the growing trend of loyalty programme partnerships, exploring how collaborati...

Loyalty Communication Tips

Melanie Parker

Our top 10 tips on loyalty communications from how to plan to delivery to content. Don't leave a...

Identifying the subtle differences between B2B and B2C

Laura Lloyd

Whilst B2B and B2C share the common goal of satisfying customers, their strategies and tactics are t...

Maximising Rewards: How API Integration Enhances Loyalty Programme Functionality

Laura Lloyd

In the first of our series on loyalty programmes, technology and integration, we discover how dissec...

Loyalty Fraud and How to Combat It

Melanie Parker

Melanie’s latest article, looks at how loyalty fraud can impact you as a business and what measures...

LoyaltyStream Key Features

21 loyalty campaign types to suit every business
Options to deploy gamification campaigns such as Spin-To-Win and Prize Draws as well as Badges
Ability to track and reward all behaviours from transactions to actions
In-depth visual analytics and insights on Campaigns, Members, actions and transactions
Customisable CRM and segmentation options to suit your Member profile
Scalable modular SaaS platform that can grow with your business

Resources