The Ecommerce / Tech for Marketing Show was well attended with a broad range of suppliers offering software driven solutions to cater for multiple business challenges. As the show name suggests, ecommerce options aplenty were on offer with some large software brands sitting alongside more tailored / bespoke B2B ordering solutions. Communication and Marketing Automation software was obviously also well represented ranging from market leading suppliers to more niche players.
As a B2B software provider, the opportunity for integrations with a company’s existing systems and software is always of particular interest. It was therefore good to interact with all of these software providers to explore the opportunity to align offerings and build business partnerships including opportunities for referrals and integrations.
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For decades, B2B loyalty programmes have rewarded customers based on how much they spend. But as cus...
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The latest software update to LoyaltyStream is now available! Introducing greater flexibility across...
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