About the Author

Laura Lloyd

Laura Lloyd

Laura’s goal is to develop partnerships with clients, seeking to understand their challenges in order to provide creative, value add solutions. Laura always seeks to provide a ‘no challenge is too big, no problem is too small’ attitude and aims to always exceed expectations.

Related

Redefining B2B Relationships: The Power of Modern Loyalty Programmes 

Redefining B2B Relationships: The Power of Modern Loyalty Programmes 

B2B relationships have undergone a significant transformation since loyalty programmes first started...

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Strategic Transformation – The Switch from Transactional Loyalty to Emotional Loyalty 

Strategic Transformation – The Switch from Transactional Loyalty to Emotional Loyalty 

While discounts and rewards loyalty programmes may attract customers initially, they often fail to f...

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Identifying the subtle differences between B2B and B2C

Identifying the subtle differences between B2B and B2C

Whilst B2B and B2C share the common goal of satisfying customers, their strategies and tactics are t...

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Expanding the team, clients and knowledge

Expanding the team, clients and knowledge

Stream welcome two new team members this month along with lots of other exciting loyalty news and up...

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Customer Loyalty Myth Busters

Loyalty has been around in many different forms for years and has its passionate advocates and at th...

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Using Loyalty To Motivate Customer Retention

Using Loyalty To Motivate Customer Retention

A Stream Loyalty ‘KEEP’ Campaign Guide

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LoyaltyStream Key Features

  • 21 loyalty campaign types to suit every business
  • Options to deploy gamification campaigns such as Spin-To-Win and Prize Draws as well as Badges
  • Ability to track and reward all behaviours from transactions to actions
  • In-depth visual analytics and insights on Campaigns, Members, actions and transactions
  • Customisable CRM and segmentation options to suit your Member profile
  • Scalable modular SaaS platform that can grow with your business

 

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