About the Author

Mark Maclure

Mark Maclure

Mark is a thought leader and shaper, and regularly speaks at seminars in different industry sectors on loyalty strategy, customer engagement, channel relationships and overall performance improvement.

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Maximising Customer Engagement Part 1: Top Loyalty Programmes of 2024 Explained 

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Power BI - Wednesday Wisdom

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Drew hosted our Wednesday Wisdom on Wednesday 6th October titled 'Power BI'.

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Loyalty in the Age of Bots: Navigating Human and AI Preferences in Customer Programmes

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In a time where artificial intelligence (AI) permeates almost every aspect of our personal and busin...

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LoyaltyStream Key Features

  • 21 loyalty campaign types to suit every business
  • Options to deploy gamification campaigns such as Spin-To-Win and Prize Draws as well as Badges
  • Ability to track and reward all behaviours from transactions to actions
  • In-depth visual analytics and insights on Campaigns, Members, actions and transactions
  • Customisable CRM and segmentation options to suit your Member profile
  • Scalable modular SaaS platform that can grow with your business

 

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