About the Author

Mark Maclure

Mark Maclure

Mark is a thought leader and shaper, and regularly speaks at seminars in different industry sectors on loyalty strategy, customer engagement, channel relationships and overall performance improvement.

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The True Cost of “Custom-Built” Loyalty Systems (And Why the Trade Sector Is Moving On) 

The True Cost of “Custom-Built” Loyalty Systems (And Why the Trade Sector Is Moving On) 

Custom-built loyalty platforms once made perfect sense. You wanted something tailored, flexible and ...

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A Two-Pronged Approach: How Your Employees Can Become a Vital Cog in Gaining Customer Loyalty

A Two-Pronged Approach: How Your Employees Can Become a Vital Cog in Gaining Customer Loyalty

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Mastering Customer Retention Management: Strategies for Long-Term Success 

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Mastering customer retention management is essential for achieving long-term success in any business...

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How to inspire your team this Christmas

It's been a crazy year but making sure to keep your team inspired and engaged in the run up to C...

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Driving Installer Engagement: How to Make Trade Customers Actually Interact With Your Programme 

Driving Installer Engagement: How to Make Trade Customers Actually Interact With Your Programme 

Signing installers up is easy, getting them to actively engage is the real challenge. In this blog, ...

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The Sayings, Phrases and Mantras That Actually Help at Work Blog 

The Sayings, Phrases and Mantras That Actually Help at Work Blog 

What's your mantra? Every workplace has its tools, processes and frameworks. Less formally, it ...

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LoyaltyStream Key Features

  • 21 loyalty campaign types to suit every business
  • Options to deploy gamification campaigns such as Spin-To-Win and Prize Draws as well as Badges
  • Ability to track and reward all behaviours from transactions to actions
  • In-depth visual analytics and insights on Campaigns, Members, actions and transactions
  • Customisable CRM and segmentation options to suit your Member profile
  • Scalable modular SaaS platform that can grow with your business

 

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