The ROI of Loyalty Programmes; The Real Impact for Your Business

26Feb

The ROI of Loyalty Programmes; The Real Impact for Your Business

Mark Maclure | Loyalty Insights, B2B Loyalty, Loyalty Programmes, ALL | B2B Loyalty, Loyalty Insights and Statistics, B2B Loyalty, Loyalty Insights and Statistics, Customer Loyalty | Return|

About the Author

Mark Maclure

Mark is a thought leader and shaper, and regularly speaks at seminars in different industry sectors on loyalty strategy, customer engagement, channel relationships and overall performance improvement.

The Sayings, Phrases and Mantras That Actually Help at Work Blog

Melanie Parker

What's your mantra? Every workplace has its tools, processes and frameworks. Less formally, it ...

Identifying the subtle differences between B2B and B2C

Laura Lloyd

Whilst B2B and B2C share the common goal of satisfying customers, their strategies and tactics are t...

Old vs Emerging: How B2B Loyalty Is Being Redefined

Mark Maclure

Today's buyers expect far more than transactional relationships. They expect personalised experi...

Maximising the Potential of LoyaltyStream APIs in Loyalty Programmes

Melanie Parker

In today’s competitive market, loyalty programmes are more than just a nice-to-have; they’re essen...

Loyalty Programmes Are Changing ... And Fast

Mark Maclure

Loyalty programmes are no longer standing still. They’re evolving rapidly in response to changing c...

Integrating Your Loyalty Programme with Your Social Channels

Melanie Parker

One key goal of a loyalty programme is to build brand advocacy and a simple way of achieving this is...

LoyaltyStream Key Features

21 loyalty campaign types to suit every business
Options to deploy gamification campaigns such as Spin-To-Win and Prize Draws as well as Badges
Ability to track and reward all behaviours from transactions to actions
In-depth visual analytics and insights on Campaigns, Members, actions and transactions
Customisable CRM and segmentation options to suit your Member profile
Scalable modular SaaS platform that can grow with your business

Resources