About the Author

Mark Maclure

Mark Maclure

Mark is a thought leader and shaper, and regularly speaks at seminars in different industry sectors on loyalty strategy, customer engagement, channel relationships and overall performance improvement.

Related

In a turbulent world, customer loyalty has never been more important.

In a turbulent world, customer loyalty has never been more important.

In these challenging times, keeping your loyal customers will be business critical.

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Mastering Customer Retention Management: Strategies for Long-Term Success 

Mastering Customer Retention Management: Strategies for Long-Term Success 

Mastering customer retention management is essential for achieving long-term success in any business...

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Understanding the Customer Loyalty Index and Its Significance

Understanding the Customer Loyalty Index and Its Significance

Retaining customers is as essential, if not more so, than acquiring new ones. One key metric that ma...

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Maximising Customer Engagement Part 2: Loyalty Programme Implementation and Measurement 

Maximising Customer Engagement Part 2: Loyalty Programme Implementation and Measurement 

In this second of a two part series, we continue our focus on maximising customer engagement looking...

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A spooktacular month ahead!

A spooktacular month ahead!

In this month’s Streamspiration we are talking about the power of loyalty beyond your programme, ga...

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 Customer Contact System - Wednesday Wisdom

Customer Contact System - Wednesday Wisdom

Alice hosted our Wednesday Wisdom on Wednesday 15th December where she ran the team through her late...

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LoyaltyStream Key Features

  • 21 loyalty campaign types to suit every business
  • Options to deploy gamification campaigns such as Spin-To-Win and Prize Draws as well as Badges
  • Ability to track and reward all behaviours from transactions to actions
  • In-depth visual analytics and insights on Campaigns, Members, actions and transactions
  • Customisable CRM and segmentation options to suit your Member profile
  • Scalable modular SaaS platform that can grow with your business

 

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