About the Author

Mark Maclure

Mark Maclure

Mark is a thought leader and shaper, and regularly speaks at seminars in different industry sectors on loyalty strategy, customer engagement, channel relationships and overall performance improvement.

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A spooktacular month ahead!

A spooktacular month ahead!

In this month’s Streamspiration we are talking about the power of loyalty beyond your programme, ga...

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How Hyper Personalisation in Loyalty Programmes Enhances Customer Engagement 

How Hyper Personalisation in Loyalty Programmes Enhances Customer Engagement 

We operate in a competitive market where customers expect more than just discounts and rewards; they...

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Interview with our behavioural economics expert on loyalty psychology

Interview with our behavioural economics expert on loyalty psychology

I sat down with Jess who is our resident behavioural economics expert. You will have heard me mentio...

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The Power of Vendor-Funded Rewards: How to Leverage Manufacturers to Boost Engagement 

The Power of Vendor-Funded Rewards: How to Leverage Manufacturers to Boost Engagement 

In sectors like solar, HVAC, plumbing and automotive, suppliers are hungry for influence at the poin...

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The Power of Loyalty Programme Partnerships: How Two Programmes Are Joining Forces to Elevate Member Engagement 

The Power of Loyalty Programme Partnerships: How Two Programmes Are Joining Forces to Elevate Member Engagement 

This blog delves into the growing trend of loyalty programme partnerships, exploring how collaborati...

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Celebrating New Adventures  

Celebrating New Adventures  

Last month, the Stream team came together to celebrate Alice as she prepared to begin her maternity ...

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LoyaltyStream Key Features

  • 21 loyalty campaign types to suit every business
  • Options to deploy gamification campaigns such as Spin-To-Win and Prize Draws as well as Badges
  • Ability to track and reward all behaviours from transactions to actions
  • In-depth visual analytics and insights on Campaigns, Members, actions and transactions
  • Customisable CRM and segmentation options to suit your Member profile
  • Scalable modular SaaS platform that can grow with your business

 

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