About the Author

Mark Maclure

Mark Maclure

Mark is a thought leader and shaper, and regularly speaks at seminars in different industry sectors on loyalty strategy, customer engagement, channel relationships and overall performance improvement.

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The Stream Loyalty Story for World Book Day 2022

The Stream Loyalty Story for World Book Day 2022

For World Book day this year, rather than celebrating industry books, childhood books or anything el...

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How to inspire your team this Christmas

How to inspire your team this Christmas

It's been a crazy year but making sure to keep your team inspired and engaged in the run up to C...

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What Does a Good User Interface in Customer Loyalty Look Like? An interview with Lewis Bint

What Does a Good User Interface in Customer Loyalty Look Like? An interview with Lewis Bint

I sat down with Lewis Bint, our Graphic Designer and the cog in Stream's wheel that keeps our br...

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The Power of Loyalty in B2B: A Strategic Approach to Customer Retention

The Power of Loyalty in B2B: A Strategic Approach to Customer Retention

Loyalty isn't just about rewards and points; it's about creating lasting relationships that ...

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Maximising Customer Engagement Part 1: Top Loyalty Programmes of 2024 Explained 

Maximising Customer Engagement Part 1: Top Loyalty Programmes of 2024 Explained 

If you're looking to maximise customer engagement, this blog cuts through the hype to explain ho...

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The Power of Storytelling: Engaging Your Loyalty Programme Audience 

The Power of Storytelling: Engaging Your Loyalty Programme Audience 

In a world where customers are bombarded with countless marketing messages, brands that truly connec...

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LoyaltyStream Key Features

  • 21 loyalty campaign types to suit every business
  • Options to deploy gamification campaigns such as Spin-To-Win and Prize Draws as well as Badges
  • Ability to track and reward all behaviours from transactions to actions
  • In-depth visual analytics and insights on Campaigns, Members, actions and transactions
  • Customisable CRM and segmentation options to suit your Member profile
  • Scalable modular SaaS platform that can grow with your business

 

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