About the Author

Laura Lloyd

Laura Lloyd

Laura’s goal is to develop partnerships with clients, seeking to understand their challenges in order to provide creative, value add solutions. Laura always seeks to provide a ‘no challenge is too big, no problem is too small’ attitude and aims to always exceed expectations.

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Why Rewards Matter More Than Ever in 2026 

Why Rewards Matter More Than Ever in 2026 

Rewards are a strategic lever for engagement, behaviour change, and financial control in B2B loyalty...

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The True Cost of “Custom-Built” Loyalty Systems (And Why the Trade Sector Is Moving On) 

The True Cost of “Custom-Built” Loyalty Systems (And Why the Trade Sector Is Moving On) 

Custom-built loyalty platforms once made perfect sense. You wanted something tailored, flexible and ...

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ROI of B2B Loyalty: What Good Looks Like in Trade Industries 

ROI of B2B Loyalty: What Good Looks Like in Trade Industries 

Loyalty programmes must prove commercial value, not just participation. In trade, ROI is clarity – ...

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Advanced Features in LoyaltyStream: An Interview with Melanie Parker

Advanced Features in LoyaltyStream: An Interview with Melanie Parker

I sat down with Melanie Parker, who is our Product Owner, and font of all knowledge when it comes to...

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Gamification Is Finally Becoming Serious in B2B Loyalty

Gamification Is Finally Becoming Serious in B2B Loyalty

For years, gamification in B2B loyalty programmes was often dismissed as too “consumer-like” for p...

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What is Customer Loyalty? Key Factors and Strategies for Building Lasting Customer Relationships 

What is Customer Loyalty? Key Factors and Strategies for Building Lasting Customer Relationships 

Understanding customer loyalty is crucial for any business aiming for long-term success. Loyal custo...

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LoyaltyStream Key Features

  • 21 loyalty campaign types to suit every business
  • Options to deploy gamification campaigns such as Spin-To-Win and Prize Draws as well as Badges
  • Ability to track and reward all behaviours from transactions to actions
  • In-depth visual analytics and insights on Campaigns, Members, actions and transactions
  • Customisable CRM and segmentation options to suit your Member profile
  • Scalable modular SaaS platform that can grow with your business

 

Contact Us:

+44 (0)1844 208180

contact@streamloyalty.com

Carter House, Chilton Business Centre, Chilton, Buckinghamshire, HP18 9LS

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