Stream Loyalty has been busy behind the scenes, diligently working on groundbreaking updates to its LoyaltyStream® platform. With the recent launches of the Ruby and Sapphire product releases, our customers are already reaping the rewards of our commitment to innovation and excellence. 

Empowering Content Management 

One of the most notable upgrades in these releases is our revamped Content Management Area. This new suite of features is designed to provide programme managers with the flexibility and precision required to engage today's dynamic audiences. Here's what you can expect: 

• Customised Content Rows: Create tailored rows aimed at specific audience segments to ensure that your content reaches the right users at the right time. 

• Dynamic Display Tools: Utilise newly introduced tools such as news pages, news cards, and pop-ups. These can be strategically positioned on any page, shown with the frequency that suits your needs, and targeted to clearly defined groups. 

• Enhanced Personalisation: Leverage both dynamic and static account segments to refine your campaigns. This added layer of segmentation allows for a more impactful and engaging user experience. 

These enhancements not only streamline content delivery but also empower programme managers to execute campaigns with unrivalled precision. 

Platform-Wide Enhancements 

In addition to the powerful content management upgrades, our latest release brings several key improvements across the entire LoyaltyStream® platform: 

• Administrative Control: Admins now enjoy greater control over user permissions, ensuring a secure and well-managed user environment. 

• Detailed Spend Statements: Programme managers can now monitor spending on a monthly or daily basis, providing clearer visibility and insights into campaign performance. 

• Currency Cards Customisation: The improved currency cards feature offers better customisation options, allowing you to display tailored information within Loyalty Transactions. 

• RewardShop Overhaul: Our RewardShop has been reinvented to support multiple shops catering to different audiences, making it easier than ever to manage diverse reward offerings. 

• Discounts Integration: With our new discounts integration, members can now access a comprehensive range of discounted vouchers that further enrich the loyalty experience. 

• Enhanced Reward Communication: Locked rewards now feature admin-set hover messages, providing users with transparent and useful information exactly when they need it. 

• General Campaign and CMS Improvements: Routine updates and refinements across both campaign tools and the CMS have culminated in a smoother, more responsive overall experience. 

Our Commitment to Innovation 

At Stream Loyalty, our passion is not solely anchored in making day-to-day improvements but extends to consistently designing innovative features that deliver additional value. We are driven by a commitment to empower our customers and enhance the experiences of their members. Each upgrade is a step towards a more flexible, dynamic, and user-centric platform. 

Whether you're a programme manager seeking advanced targeting capabilities or an admin in need of more robust control tools, our latest releases are built to serve your needs. We’re excited about these launches and look forward to seeing how they help you achieve your goals in building, managing, and growing your organisation’s loyalty programmes. 

Stay tuned for more updates as we continue to innovate and expand the capabilities of our LoyaltyStream® platform! 

For more details on our loyalty marketing programme product, visit our product pages or contact our team.