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We have dedicated this space to providing you with valuable resources and insights aimed at addressing how loyalty can help businesses address their most pressing challenges. Whether you’re seeking insights on market trends, looking for best practices in your industry, or exploring innovative solutions, our collection of eBooks, whitepapers, webinars, and articles is designed to empower you with the knowledge and tools necessary to achieve sustained success.

Dive into our diverse range of resources and discover actionable insights and strategies to drive your business forward. If you’re in search of specific information, feel free to contact us—we’re here to help you on every step of your B2B journey.

Every quarter we send out a newsletter to all our existing clients, suppliers and contacts with a round up of the month and ideas for the future. If you would like to receive these newsletters sign up here.

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Archive by tag: Loyalty programmeReturn

Laura Lloyd

October 07, 2024

From the Flight Deck to Customer Engagement: How Naval Leadership Fuels Success in the Loyalty Industry

In today's competitive business landscape, the loyalty industry thrives on building strong relationships, fostering trust, and driving long-term engagement - qualities that are central to effective leadership. Interestingly, the experience gained in naval leadership offers a unique perspective that directly fuels success in this field. From strategic decision-making under pressure to cultivating a sense of unity and purpose within teams, naval leaders develop a skill set perfectly suited to ...

Laura Lloyd | 07 Oct, 2024 | Royal Navy, Leadership, Loyalty Programmes, B2B Loyalty, Transferable Skills, Project Management, Team Management, Team Motivation, Loyalty Industry, Problem-solving, Flight Deck, Leadership and Responsibility, Customer Service, Customer Relationships | B2B Loyalty, Customer Loyalty, Loyalty Insights and Statistics, Loyalty Programmes |

Mark Maclure

September 22, 2024

Top Strategies for Implementing Gamification in Loyalty Programmes

Gamification has become a game-changer for loyalty programmes, offering a dynamic way to boost engagement and enhance customer experiences. In our latest blog, we explore the top strategies for implementing gamification in loyalty programmes, showing how brands can use fun, interactive elements like challenges, rewards, and leaderboards to motivate customers and build long-term loyalty.

Mark Maclure | 22 Sep, 2024 | All, Gamification, Loyalty Programmes, B2B Loyslty, Customer Loyalty, Customer Engagement, Loyalty Rewards, Loyalty Marketing | B2B Loyalty, Customer Loyalty, Customer Growth, Customer Retention, Loyalty Programmes, Rewards and Mechanics, Loyalty Marketing |

Melanie Parker

September 19, 2024

LoyaltyStream Emerald Product Release

Introducing Emerald – the latest innovation designed to elevate engagement and shape member behaviour within your loyalty programme. With cutting-edge features that personalise interactions and incentivise meaningful actions, Emerald empowers brands to create deeper connections with their customers. Whether it's boosting retention or driving desired behaviours, this new product is set to transform how loyalty programmes influence and engage their members. Discover how Emerald can take your ...

Melanie Parker | 19 Sep, 2024 | Emerald Release, Loyalty Programmes, Customer Engagement, Customer Loyalty, Customer Growth, B2B Loyalty, All, Customer Retention | B2B Loyalty, Customer Loyalty, Customer Growth, Customer Retention, Loyalty Programmes |

Melanie Parker

September 06, 2024

Mastering Loyalty: Top Strategies for Building Brand Loyalty

Building brand loyalty is essential for long-term success in today’s competitive market. It’s not just about attracting new customers; it’s about turning them into lifelong advocates. In this blog we’ll dive into proven tactics that help businesses create lasting connections, increase customer retention, and drive repeat business. Whether you're a startup or a seasoned brand, these strategies will provide valuable insights to foster genuine relationships and keep customers coming back.

Melanie Parker | 06 Sep, 2024 | All, Brand Loyalty, Loyalty Marketing, Loyalty Programmes, Customer Loyalty, B2B Loyalty, Customer Retention | B2B Loyalty, Customer Loyalty, Customer Retention, Loyalty Programmes, Loyalty Marketing |

Melanie Parker

August 19, 2024

Product Sneak Peak – Voucher Management

Our latest product update has completed development and is being released out for ‘breaking’ by our crack team of product testers.

Melanie Parker | 19 Aug, 2024 | B2B Loyalty, Rewards and Mechanics, Loyalty Insights, Loyalty Marketing, Loyalty Programmes, Loyalty Vouchers | B2B Loyalty, Loyalty Programmes, Rewards and Mechanics, Loyalty Marketing |

Melanie Parker

August 15, 2024

Navigating Common Concerns: Why LoyaltyStream® is Your Ideal Loyalty Solution

Implementing a new loyalty programme can be a daunting task, filled with questions and concerns. At LoyaltyStream®, we understand these worries and are here to provide clear, reassuring answers. In this blog we address some common objections you might have and show you why LoyaltyStream® is the right choice for your business

Melanie Parker | 15 Aug, 2024 | B2B Loyalty, LoyaltyStream, Loyalty Software, Customer Loyalty, Customer Experience, Loyalty Programme, Loyalty Marketing | B2B Loyalty, Loyalty Insights and Statistics, Loyalty Programmes, Rewards and Mechanics, Stream Loyalty |

Laura Lloyd

August 05, 2024

Mastering Customer Retention Management: Strategies for Long-Term Success

Mastering customer retention management is essential for achieving long-term success in any business. By implementing effective strategies, you can foster lasting relationships with your customers and ensure they keep coming back. In this blog, we'll delve into the most impactful techniques for managing customer retention, highlight the benefits of a loyal customer base, and provide actionable tips to help you cultivate enduring customer loyalty. Join us as we uncover the secrets to sustaini...

Laura Lloyd | 05 Aug, 2024 | All, Customer Loyalty, Customer Retention, Loyalty Marketing, Loyalty Programmes, B2B Loyalty | B2B Loyalty, Customer Loyalty, Customer Retention, Loyalty Programmes, Stream Loyalty |

Mark Maclure

July 18, 2024

How Loyalty Software Transforms Customer Retention Strategies

In today's competitive market, customer retention is more crucial than ever. Traditional methods are no longer enough to keep customers engaged and loyal. Enter loyalty software – a game-changer in transforming customer retention strategies. In this blog, we'll explore how leveraging advanced loyalty software can revolutionise your approach, helping you build stronger, more lasting relationships with your customers. Discover the key benefits and features that make loyalty software an es...

Mark Maclure

July 15, 2024

Loyalty Marketing: How Loyalty Programmes Can Maximise Customer Acquisition and Retention for Sustainable Growth

Businesses need to seek effective strategies to attract new customers and retain existing ones. Loyalty programmes have emerged as a powerful tool for achieving both goals simultaneously. By offering rewards, incentives, and personalised experiences, loyalty programmes not only encourage repeat business but also attract new customers looking for added value. In this blog, we will explore how well-designed loyalty marketing programmes can maximise customer acquisition and retention, leading to su...

Melanie Parker

July 09, 2024

Sneak Peek – New Campaign Coming Soon – Countdown Calendar

Exciting things are on the horizon! We're thrilled to announce a new campaign coming soon; a countdown calendar to build anticipation amongst your customers! In this blog, we'll give you a sneak peek into what's coming and how you can get ready for the big reveal. Stay tuned for updates and get ready to join us in the countdown to something special!

LoyaltyStream Key Features

21 loyalty campaign types to suit every business
Options to deploy gamification campaigns such as Spin-To-Win and Prize Draws as well as Badges
Ability to track and reward all behaviours from transactions to actions
In-depth visual analytics and insights on Campaigns, Members, actions and transactions
Customisable CRM and segmentation options to suit your Member profile
Scalable modular SaaS platform that can grow with your business

Resources

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