News and Thought Leadership

As a team we love learning and it is key to our culture in the business. Every Wednesday a different member of the team holds an inspiration session, dubbed Wednesday Wisdom, where we all come together to learn something new. These sessions are the perfect way to keep the team updated on all projects, new technologies, brainstorming new features and rewards or just sharing something we found interesting.

Every month we send out a newsletter to all our existing clients, suppliers and contacts with a round up of the month and ideas for the future. If you would like to receive these newsletters just email nairne.barker@streamloyalty.com and she will send you an opt in link.

Archive by tag: loyaltyReturn
Jess Boyce

September 29, 2021

Introduction to Behavioural Economics - Wednesday Wisdom

Jess hosted our Wednesday Wisdom on Wednesday 29th September titled 'Introduction to Behavioural Economics'.
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Jess Boyce | 29 Sep, 2021 | loyalty, Wednesday Wisdom |
Charlie McMann

September 16, 2021

From Customer Experience comes Loyalty

Charlie has written a short piece about his introduction to the loyalty world at Stream Loyalty and how his experience in Customer Experience has shaped him!
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Charlie McMann | 16 Sep, 2021 | loyalty, agency life |
Laura Lloyd

August 14, 2021

Customer Profiling in Loyalty

There are three customer profiling methods that can be utilised to segment and form a profile of your customer. A Psychographic Approach, Customer Typology and Customer Characteristics. Talk to us to understand how we can help you use these approaches in your loyalty programme.
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Laura Lloyd | 14 Aug, 2021 | Loyalty, All, Customer Loyalty |
Laura Lloyd

August 01, 2021

A Global Voice for Customer Loyalty

We are very excited to announce our partnership with The Wise Marketer as we contribute our perspective on the hottest loyalty topics. In our first instalment, Melanie writes about how scoring mechanics such as the customer loyalty score (CLS) and customer loyalty index (CLI)  can help to generate better customer engagement. Every month we also post at least 2 new articles on our blog ranging from tips and tricks with loyalty to whitepapers on gamification, behaviour economics and engagement str...
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Laura Lloyd | 01 Aug, 2021 | Agency Life, Loyalty |
Mark Maclure

July 20, 2021

Engaging your loyal customers in a (quick win) gamification campaign

Mark explores the benefits of engaging your loyal customers in a gamification campaign
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Melanie Parker

May 24, 2021

Five Steps to Loyalty Maturity

Melanie's latest article takes you through the five steps to Loyalty Maturity
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Melanie Parker | 24 May, 2021 | all, loyalty |
Alice Kitchener

May 05, 2021

Planning your next Reward Campaign (what to think about)

Alice's latest article explores what to think about when planning your next reward campaign.
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Melanie Parker

April 12, 2021

Loyalty Fraud and How to Combat It

Melanie’s latest article, looks at how loyalty fraud can impact you as a business and what measures you can put in place to combat it. External fraud (e.g., hackers) is commonplace across all digital platforms and there are extensive measures that you are able to put in place to ensure that you are using best practice security protocols and restricting access only to those people who need it. As part of our security protocols and processes we ensure that this is assessed and the appropriate mea...
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Laura Lloyd

April 01, 2021

Happy ‘Lockdown-aversary!

Congratulations – you have served 12 months of lockdowns - Happy ‘Lockdown-aversary!’ Since the start of Lockdown 1.0 the team have sent 51,224 Slack messages, shared 1537 files, welcomed a new team member, a new puppy joined the crew, 2 house purchases happened, welcomed a baby, won 3 awards, launched 2 new products, achieved another 2 ISO accreditations, had the first British female to be awarded the CMLP and started supporting Tree Aid – what a year!
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Laura Lloyd | 01 Apr, 2021 | Agency Life, Loyalty |
Nairne Barker

March 12, 2021

The Human Connection

How a global pandemic has made us all want more human connection.
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Nairne Barker | 12 Mar, 2021 | All, Loyalty, Loyalty Agency |
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