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We have dedicated this space to providing you with valuable resources and insights aimed at addressing how loyalty can help businesses address their most pressing challenges. Whether you’re seeking insights on market trends, looking for best practices in your industry, or exploring innovative solutions, our collection of eBooks, whitepapers, webinars, and articles is designed to empower you with the knowledge and tools necessary to achieve sustained success.

Dive into our diverse range of resources and discover actionable insights and strategies to drive your business forward. If you’re in search of specific information, feel free to contact us—we’re here to help you on every step of your B2B journey.


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Archive by tag: RewardsReturn
Laura Lloyd

June 20, 2024

Building Emotional Loyalty Through Personalised Reward Experiences 

Building emotional loyalty with customers is more critical than ever. This blog explores how personalised reward experiences can strengthen the emotional connection between a brand and its customers and discusses various strategies for implementing personalised rewards, including targeted promotions, exclusive offers, and tailored loyalty programmes, illustrating how these approaches can lead to long-term customer retention and brand advocacy.
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Mark Maclure

June 06, 2024

Heartstrings or Purse Strings? What Drives Customer Dedication?

In this blog, Mark assesses how building emotional loyalty is pivotal in fostering deeper connections with customers, leading to a more sustainable and profitable relationship. He illustrates how emotional loyalty taps into the customer’s emotions and personal connection with a brand, while transactional loyalty rewards their purchasing actions.
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Laura Lloyd

May 16, 2024

Rewarding Results: The Metrics that Matter in Evaluating Loyalty Programme Performance 

Understanding which metrics accurately measure customer engagement is crucial to the effectiveness of a loyalty programme. This blog will discuss the key metrics that companies should concentrate on to evaluate and improve the performance of their loyalty initiatives.
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Melanie Parker

April 22, 2024

Innovations in Loyalty: Trends to Watch in 2024 

In this blog we embark on a journey to explore the cutting-edge innovations and trends that are set to shape the loyalty landscape in 2024 and beyond. From advancements in data analytics and AI-driven personalisation to the rise of experiential loyalty and sustainability-focused initiatives, we delve into the key developments that are poised to revolutionise how businesses approach loyalty in the coming year.
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Laura Lloyd

April 02, 2024

Maximising Rewards: How API Integration Enhances Loyalty Programme Functionality 

In the first of our series on loyalty programmes, technology and integration, we discover how dissecting what lies under the hood of loyalty experiences, and peel back the layers on how APIs facilitate the personalisation, real-time interactions, and management ease that modern loyalty programmes demand. 
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Taylor Goult

November 15, 2021

Rewards or Recognition

Taylor's latest article explores why reward and recognition is so important.
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Alice Kitchener

May 05, 2021

Planning your next Reward Campaign (what to think about)

Alice's latest article explores what to think about when planning your next reward campaign.
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Melanie Parker

November 30, 2020

Do you truly value what you don’t pay for?

If customers have completed all the actions you asked of them and achieved the reward, why do so many of them not complete the final step and claim their reward? Does the reward have less value just because it was free or was the sheer act of being rewarded and completing the goal enough? Would it have been enough if there was no reward?
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Taylor Goult

November 04, 2020

How to inspire your team this Christmas

It's been a crazy year but making sure to keep your team inspired and engaged in the run up to Christmas is so important in order to hit goals and have a positive work place.
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Laura Lloyd

July 14, 2020

A changing landscape

Everyone's experience of the current lock-down and furloughing is different. For some its a blessing, others a nightmare. A huge concern that plays on repeat...the appearance of a 'them and us' culture and how to handle it? How do you keep your general team spirit and culture going? How do you ensure fairness and motivation? Are you saying 'Thank You' - to both sides?
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LoyaltyStream Key Features

  • 21 loyalty campaign types to suit every business
  • Options to deploy gamification campaigns such as Spin-To-Win and Prize Draws as well as Badges
  • Ability to track and reward all behaviours from transactions to actions
  • In-depth visual analytics and insights on Campaigns, Members, actions and transactions
  • Customisable CRM and segmentation options to suit your Member profile
  • Scalable modular SaaS platform that can grow with your business

 

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