Loyalty Insights from an award winning loyalty agency

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Resources

We have dedicated this space to providing you with valuable resources and insights aimed at addressing how loyalty can help businesses address their most pressing challenges. Whether you’re seeking insights on market trends, looking for best practices in your industry, or exploring innovative solutions, our collection of eBooks, whitepapers, webinars, and articles is designed to empower you with the knowledge and tools necessary to achieve sustained success.

Dive into our diverse range of resources and discover actionable insights and strategies to drive your business forward. If you’re in search of specific information, feel free to contact us—we’re here to help you on every step of your B2B journey.

Every quarter we send out a newsletter to all our existing clients, suppliers and contacts with a round up of the month and ideas for the future. If you would like to receive these newsletters sign up here.

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Laura Lloyd

April 16, 2024

Maximising CRM and Loyalty Software

The synergy between CRM and loyalty software offers immense potential to enhance customer relationships and drive business growth. By adopting a unified approach, businesses can ensure they not only meet but exceed customer expectations, fostering loyalty that lasts.

Laura Lloyd | 16 Apr, 2024 | All, CRM, CRM Software, Loyalty Software, B2B Loyalty, Personalisation, Optimised Marketing, Automated Engagement, Unified Customer View, SaaS, Enhanced Personalisation | B2B Loyalty, Customer Loyalty, Customer Retention, Loyalty Insights and Statistics |

Melanie Parker

April 11, 2024

Security Measures in Modern Loyalty Programmes; why you need to safeguard your loyalty programme

The importance of implementing robust security measures to safeguard your loyalty programme cannot be overstated. This blog will guide you through essential security measures for safeguarding modern loyalty programmes.

Melanie Parker | 11 Apr, 2024 | All, IT Security, Loyalty Programme Security, B2B Loyalty, Loyalty Programmes, 2FA, SSL, Security Breach | B2B Loyalty, Customer Loyalty, Loyalty Insights and Statistics, Loyalty Programmes |

Mark Maclure

April 08, 2024

Evolving with Tech: Adapting to Emerging Digital Trends in B2B Loyalty

How can you ensure you are keeping your B2B loyalty intact amidst rapid tech changes? In this blog, we take a deep dive into the intricacies of evolving with tech and its role in B2B loyalty.

Mark Maclure | 08 Apr, 2024 | All, Digital Trends, B2B Loyalty, Loyalty programmes, Customer Loyalty | B2B Loyalty, Customer Loyalty, Loyalty Programmes, Stream Loyalty |

Mark Maclure

April 04, 2024

Journey through the world of customer motivation and loyalty from the perspective of Stream Loyalty MD, Mark Maclure

In this interview, Mark Maclure, MD of Stream Loyalty, takes us through his journey in loyalty, focusing on the benefits and potential of B2B loyalty programmes and what the future holds in the loyalty space.

Mark Maclure | 04 Apr, 2024 | All, Loyalty Programmes, B2B Loyalty, Customer Loyalty, Digitalisation, Stream Loyalty | B2B Loyalty, Customer Loyalty, Loyalty Programmes, Stream Loyalty |

Laura Lloyd

April 02, 2024

Maximising Rewards: How API Integration Enhances Loyalty Programme Functionality

In the first of our series on loyalty programmes, technology and integration, we discover how dissecting what lies under the hood of loyalty experiences, and peel back the layers on how APIs facilitate the personalisation, real-time interactions, and management ease that modern loyalty programmes demand.

Laura Lloyd | 02 Apr, 2024 | All, Loyalty Programme Technology, APIs, API Integration, Loyalty Programme Functionality, Loyalty Rewards Management, API-first Technology, API-driven Loyalty Solutions | B2B Loyalty, Loyalty Insights and Statistics, Rewards and Mechanics |

Melanie Parker

March 28, 2024

The Evolution of Loyalty - A Timeline of Transformation

Embark on a fascinating journey through the evolution of loyalty programmes as illustrated by this infographic. From traditional stamp cards to modern apps, it's been a wild ride of customer loyalty leading to real return on investment in the modern age. And the best part? It's far from over!

Melanie Parker | 28 Mar, 2024 | All, B2B Loyalty, Loyalty Programmes, Loyalty Insights | B2B Loyalty, Customer Loyalty, Loyalty Programmes |

Mark Maclure

March 25, 2024

How expert client services results in genuinely happy clients and successful B2B loyalty programmes.

At Stream we believe expert client services results in genuinely happy clients and successful B2B loyalty programmes. Learn how to deliver on client expectations through a customer-centric, innovative, and personalised client services strategy.

Mark Maclure | 25 Mar, 2024 | All, CustomerRetention, CustomerLoyalty, B2BLoyalty, LoyaltyProgrammes, ClientServices | B2B Loyalty, Customer Loyalty, Customer Retention, Loyalty Insights and Statistics, Loyalty Programmes |

Melanie Parker

March 21, 2024

Time-Travelling Through Tiers: The Fascinating Evolution of Loyalty Programmes

This blog seeks to explain the progression of loyalty programmes, focusing on the significance of tier names and how they can shape the customer experience.

Melanie Parker | 21 Mar, 2024 | All, B2BLoyalty, LoyaltyProgrammes, CustomerLoyalty, CustomerEngagement, LoyaltyTiers | Customer Loyalty, Loyalty Programmes |

Mark Maclure

March 18, 2024

Maximising Customer Engagement Part 2: Loyalty Programme Implementation and Measurement

In this second of a two part series, we continue our focus on maximising customer engagement looking at tips for designing effective loyalty programmes and how to measure your success.

Mark Maclure | 18 Mar, 2024 | CustomerEngagement, B2BLoyalty, LoyaltyProgrammes, LoyaltyInsights, All | B2B Loyalty, Customer Loyalty, Customer Retention |

Mark Maclure

March 14, 2024

Maximising Customer Engagement Part 1: Top Loyalty Programmes of 2024 Explained

If you're looking to maximise customer engagement, this blog cuts through the hype to explain how loyalty schemes work and what their strategic benefits are. It will provide insights into the technology that powers loyalty programmes and set the stage for developing your own successful loyalty programme.

Mark Maclure | 14 Mar, 2024 | CustomerLoyalty, CustomerEngagement, B2BLoyalty, LoyaltyProgrammes, LoyaltyInsight | B2B Loyalty, Customer Loyalty, Customer Retention, Loyalty Programmes |

LoyaltyStream Key Features

21 loyalty campaign types to suit every business
Options to deploy gamification campaigns such as Spin-To-Win and Prize Draws as well as Badges
Ability to track and reward all behaviours from transactions to actions
In-depth visual analytics and insights on Campaigns, Members, actions and transactions
Customisable CRM and segmentation options to suit your Member profile
Scalable modular SaaS platform that can grow with your business

Resources

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